Skip to product information
1 of 5
1Step 01 · 150ml

Men's Face Cleanser

Men's Face Cleanser

Hydrating Oil-Control Gentle Cleanser · 150ml

5.0 · 9 reviews

Formulated specifically to tackle common male skin concerns like oily skin, congestion and uneven texture, this cleanser removes dirt, excess sebum, and daily pollution while keeping skin hydrated and balanced.

  • Gently exfoliates for smoother skin
  • Controls excess oil & shine
  • Minimises the appearance of large pores
£11.19£13.99 Black Friday · save £2.80
Black Friday · 20% off everything

The sale price is already applied. No code needed. Ends midnight, Monday 30 November.

Estimated delivery
Estimated delivery: Calculating... Estimate based on Royal Mail tracked delivery.
Complete the routine

Get the cleanser, serum and moisturiser together in the set and save £3.97.

See the set · £36.00
How to use
  1. 1Start with a damp face.
  2. 2Rub a small amount into your cheeks, then your forehead, nose and neck, until it foams.
  3. 3Rinse with lukewarm water and pat dry with a soft towel.
  4. 4Follow with the serum and moisturiser.

Designed for daily use.

Key ingredients

Niacinamide to regulate oil and refine pores. Gluconolactone, a gentle exfoliating acid, to clear pores and smooth texture. A Hyaluronic Acid complex for multi-level hydration. Allantoin to soothe and support the skin barrier.

Dermatologically tested. Vegan. Made in the UK.

Full ingredient list
Aqua, Sodium C14-16 Olefin Sulfonate, Gluconolactone, Cocamidopropyl Betaine, Betaine, Niacinamide, Acrylates Crosspolymer-4, Sodium Chloride, Citric Acid, Sodium Benzoate, Sodium Hydroxide, Allantoin, Potassium Sorbate, Pentylene Glycol, Trisodium Ethylenediamine Disuccinate, Sodium Acetylated Hyaluronate, Sodium Hyaluronate, Sodium Hyaluronate Crosspolymer, Hydrolyzed Sodium Hyaluronate, Ethylhexylglycerin
FAQs
What does the cleanser do?

It's Step 1 of the GENT routine. It removes dirt, sweat, excess oil and daily pollution while keeping skin hydrated. Used daily, it helps control shine, minimise the look of large pores, gently exfoliate for smoother skin.

Will it dry my skin out?

No. It's a lightweight gel formula with a multi-weight Hyaluronic Acid complex to hydrate as it cleans, so skin feels fresh and comfortable afterwards, never tight or dry.

Which skin types is it for?

Oily and combination skin, blemish-prone skin and normal to dry skin. It's also a good place to start if you're new to skincare or simplifying your routine.

Can I use it on sensitive skin?

It's dermatologically tested and contains Allantoin to soothe and calm, so it's comfortable for daily use. It also contains gentle exfoliating acids, so if your skin is very reactive, patch test it first.

Do I need the other products too?

The cleanser works on its own, but it's designed as Step 1 of a three-step routine: cleanse, treat, moisturise. For the full effect, follow it with the GENT Serum and Moisturiser, or get all three together in the Skincare Set For Men.

Is GENT vegan, and where is it made?

Yes, every GENT product is vegan. They're all dermatologically tested and made in the UK.

Delivery and returns

UK delivery is free on orders over £40. Orders are processed within 24 hours of payment (excluding weekends and holidays) and sent by Royal Mail. You'll get a confirmation email with tracking as soon as your order is on its way.

Yes, if it's unused and unopened in its original packaging. Get in touch within 14 days of receiving your order and we'll send you the return address; return postage is paid by the customer. For hygiene reasons we can't take back opened or used products. If anything arrives faulty or damaged, contact us within 7 days of delivery with a description and photos.

View full details

The routine in action

Three steps. Real bathrooms.

Cleanse, treat, moisturise. This is what it actually looks like at the sink.

  • Cleanse

    Clears dirt, sweat and excess oil.

  • Treat

    Calms redness and keeps oil in check.

  • Moisturise

    Locks in hydration, without the shine.

  • The full routine

    Three steps. That's it.

9 reviews. All five stars.

5.0 · 9 reviews

Cleanser Great product, leaves my face feeling refreshed and cleanAlex · Verified buyer
Cleanser Simple, effective and easy to useBrad · Verified buyer
Serum This is the first skin routine that really clicked for me. 3 simple steps, and my skin feels fresh and ready every morning.matt · Verified buyer

The other two steps.

2Step 02 · 30ml Men's Face Serum
Azelaic Acid · Niacinamide · B5

Men's Face Serum

5.0 · 10 reviews
£15.19£18.99
3Step 03 · 50ml Men's Face Moisturiser
Ceramides · Hyaluronic Acid

Men's Face Moisturiser

5.0 · 9 reviews
£13.59£16.99